FAQ

Questions, Answered.

Everything you want to know about SEO, organic traffic, and growing your business online.

SEO pricing for small businesses in Kerala typically depends on competition level and scope — local, hyperlocal campaigns cost significantly less than competing for national keywords. Adverito builds packages around your actual growth stage rather than one-size-fits-all pricing, so cost scales with what you need.

Low-competition, local keywords (like 'digital marketing agency in Payyanur') can start ranking within 4-8 weeks. Competitive national terms typically take 6-12 months of consistent optimization, content, and backlink building. Anyone promising instant first-page rankings for competitive terms isn't being upfront about how search algorithms work.

Organic traffic is visitors who find your website through unpaid search results, rather than ads. It compounds over time — unlike paid ads, which stop the moment you stop paying, organic rankings keep sending free traffic for as long as the page stays optimized and relevant.

SEO (Search Engine Optimization) targets ranking in traditional Google results. AEO (Answer Engine Optimization) targets being the direct answer voice assistants and featured snippets pull from. GEO (Generative Engine Optimization) targets being cited inside AI chat answers from tools like ChatGPT and Gemini. Adverito builds content that works across all three simultaneously.

For most businesses, yes. Service pages target broad keywords, but a blog is what lets you rank for the dozens of specific questions your customers actually search — which is also what AI answer engines pull content from most often.

Look for agencies that show real client results and clear reporting, understand your local market, and explain their strategy rather than promising guaranteed rankings — no agency can guarantee a specific Google position, since Google's algorithm isn't controlled by anyone outside Google.